Project title: Communities Regeneration Project Logo Mark Set
Category: Branding, Identity
Short summary: Communities Regeneration Project is a nonprofit focused on climate resilience, environmental regeneration, and justice through community-based action. The identity was designed to support an organization rooted in sustainable living, education, and care for local communities and ecosystems.
For Communities Regeneration Project, I designed the logo mark around a tree found on the organization’s property, using it as the central symbol of the identity. I was drawn to this tree because it represents endurance, rootedness, and the kind of steady growth that reflects CRP’s mission of environmental regeneration and community-based action. The final mark simplifies the form of the original tree and adds visible roots to communicate strength, grounding, and an interconnected community that continues to grow from the ground up.